Working to Present CCAC at Its Best
Through strategic communications, the CCAC Marketing & Public Relations Department fosters and celebrates student success by ensuring the college's mission, values and community spirit are shared in ways that inform, inspire and engage individuals in Southwestern Pennsylvania and around the world.
To that end, the award-winning department oversees CCAC's brand messaging and creates communications that support the college's goals and priorities. The department also provides marketing assistance and review to outside entities seeking to use the trademarked CCAC name, logos and images.
Brand Standards Guide
CCAC's Brand Standards Guide was created to assist individuals in the proper use of the CCAC logo and images, and includes all of the college's approved fonts, colors and images to aid in the development of marketing communications projects and materials both large and small.View Guide
Digital Style Guide
CCAC's Digital Style Guide was created to assist individuals in the proper use of the CCAC logo and images, and includes all of the college's approved fonts, colors and images to aid in the development of web based items.View Guide
Promoting CCAC's Many Strengths
CCAC's enrollment campaigns feature a strategic mix of video and radio spots, as well as digital, outdoor, transit and other targeted advertising and promotional communications. Here is a sample of CCAC's ad spots currently running on various media platforms.
CCAC Promotional Items
CCAC Video & Photo Library
Sharing CCAC's Success Stories
One of the many ways CCAC's Marketing & Public Relations Department promotes the college is by working with various media outlets to share information of critical importance and interest to the wider community about the college's programs, events and other key initiatives.
Through its proactive and responsive media outreach efforts, the department provides newsworthy and practical information about the college's upcoming and current programming, partnerships and events. Our news alerts and announcements also highlight the numerous accomplishments of students, faculty and others within the college community.